Posted on Monday, January 20th, 2014 by Will Hagle
Blue Apron delivers a box of fresh ingredients and recipes to your door each week, allowing you to learn how to cook while eating delicious food.
Blue Apron offers an exciting opportunity for individuals to cook more in their homes, while saving the time of looking up complicated recipes and purchasing ingredients from the store. After signing up with the site, a member will begin receiving fresh ingredients and specific recipes delivered to their home each week in a small, convenient box. The recipient of the box is then guided through the steps required to cook a delicious meal, learning more about food and cooking in the process. The “blue apron” used to be a symbol of an apprentice chef in France, and the idea behind the company is that they’ll train you to become a great cook. The price of membership costs $9.99 per meal, which is steeper than eating fast food or cooking with your own ingredients, but still relatively low compared to eating out every night.
The ingredients and recipes included within each Blue Apron box varies from week to week, but the quality is always guaranteed to be comparable to restaurant-quality. Some of the food advertised on the homepage of Blue Apron’s site includes “Flat Iron Steaks with Artichoke-Potato Hash, Purple Asparagus & Caramelized Shallots” as well as “Frisee & Farro Salad with Warm Goat Cheese.” These recipes, which could be difficult to find and cook on your own, are made simple by Blue Apron delivering exactly what you need and guiding you through the process while knowing what materials you already have. The ingredients are typically sourced directly from farms and family-run importers, so the quality is always strong. For those looking to eat healthier and start cooking more, Blue Apron offers an incredible opportunity.