Madame TreSesti – Vodafone made a most clever decision when they OK-ed the Mme. TreSesti (the Vodafone 360) campaign. Enter the game via Facebook Connect of Hyves account, and see what the sensual and mysterious Madame knows about you, your relationships with your friends, special someone and family. It’s a wonderful, funny and even surprising game to play, and I salute Vodafone for the unique advertising approach. Well done.