Insanely Driven: Reckitt Beckinser’s Not-So-Crazy Personality Test

Posted on Monday, June 18th, 2012 by

It’s time to learn about yourself. Reckitt Beckinser has devised an interesting, interactive personality test that will teach you about yourself…

Reckitt Beckinser: What Brain Do You Have?

Do you have the brain of a leader? A giver? Insanely Driven is an interactive experience that uses dramatization to engage users and reveal your true character though your choices. Aimed primarily at graduates and people in the early stages of their career, this experience will appeal to those who are interested in finding out more about themselves in order to find the best work environment and culture for them. It’s is an interactive film, a character profiling application and a game all in one.

http://youtu.be/IGBmLu_CIxU

The RB Test

Insanely Driven is quite the experience, centered on the 3  energetic actors below, who play a multitude of roles. Players are asked to make 16 choices, embedded in the narrative in a very intuitive way – this involves choosing an outcome, person or object. Each choice is rated in terms of ambition, cool-headedness, fearlessness and directness. At the end of the game, you’re presented with your profile as well as comparative data according to age, country of residence, profession and Facebook friends.

My only problem with the interactive character profiling test is the speed. There is no option to fast forward, or skip through quickly, so you’ll just have to be patient!  What was my character choice? According to the test, I am ‘a giver’ – I get pleasure from helping people especially when it comes to helping them with their problems. I guess that’s true!

All My Faves Bottom Line:

Insanely Driven is quite the experience. If you have the 10 minutes, test yourself and reveal who you are. You might be surprised on what you find. But if you’re rushing for time, don’t bother.






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